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Digitalforge
Email Marketing

Turn more of your existing traffic into revenue.

Flows and campaigns built around the customers you already have — often the fastest way to add revenue without spending more on ads.

Flow performance

Welcome series

24% of email revenue

Abandoned cart

31% of email revenue

Post-purchase

18% of email revenue

Most stores under-use the list they already have.

A welcome flow exists, but it's a single generic email instead of a sequence.
Abandoned cart and browse abandonment are missing or untouched since setup.
Every email goes to the entire list, so relevance — and results — drop over time.
There's no post-purchase flow, so repeat purchase rate is left to chance.
Our approach

How we approach it

Welcome flows

A sequence that introduces the brand, builds trust and moves new subscribers toward a first purchase.

Abandoned cart

Timed messages that address the specific reason someone left without buying.

Browse abandonment

Follow-up for people who viewed products but never added to cart.

Post-purchase

Sequences that set expectations, reduce returns, and open the door to a second purchase.

Win-back

Re-engagement for customers who've gone quiet, before they're gone for good.

Segmentation

Campaigns split by purchase history and behavior instead of blasting the full list every time.

What we manage

The day-to-day work that sits behind email marketing once it's running.

Welcome, abandoned cart and browse abandonment flows
Post-purchase and win-back flows
Promotional campaign calendar
List segmentation
Email design and copy
A/B testing of subject lines and content
Deliverability monitoring
Revenue reporting by flow and campaign
Framework

How we prioritize flows

01

Audit current flows

We check what's live, what's missing, and what's underperforming benchmarks.

02

Prioritize by revenue

We build or fix flows in order of expected revenue impact, not alphabetically.

03

Write & design

Copy and design built around your product and customer, not a generic template.

04

Test & refine

Subject lines, timing and content are tested and adjusted based on real performance.

Reporting

You see revenue attributed to each flow and campaign, list growth and health, and what's being tested next — reported alongside your other channels, not in isolation.

FAQ

Questions about email marketing

Most commonly Klaviyo or Mailchimp, depending on what your store already uses and what fits your catalog and volume.

Core flows — welcome, abandoned cart, post-purchase — are typically built and live within the first few weeks.

Yes, copy and design are both included, built around your existing brand assets.

Yes — email is one of the clearest ways to increase revenue from traffic you've already paid to acquire once.

Talk to an ads expert about email marketing.

Tell us about your store and we'll let you know if it's a fit.